After the unveiling of the plaque, Dawson shared some of the lessons he learned in the halls of Alliance High School and throughout his career to help the students at Alliance achieve Hall of Fame success in the future.
“Look at me, I never started and finished a game in the first five years of my NFL career,” shared Dawson who was enshrined into the Pro Football Hall of Fame in 1987. “So the advice I have to young students and athletes is to never give up and do the best you can with the opportunities you are presented with. This honor ranks the highest of any I’ve received – to me there’s nothing better.”
In addition to the plaque, a commemorative Len Dawson “Hometown Hall of Famer™” road sign will be on display in the Alliance community.
“To be part of a program that brings the prestige and tradition of the Pro Football Hall of Fame to communities like Alliance is an honor for Allstate, our agents and employees,” said Lisa Cochrane, Allstate’s senior vice president of marketing.