The Kansas City Chiefs have become one of the most-watched teams in sports in the past three years.
Since 2016, the Chiefs have been featured on primetime at least four times each year and have been on primetime television 33 times altogether in the regular season. In addition to constantly being featured on primetime during the regular season, the Chiefs are the most-watched teams in all of sports in the United States.
Austin Karp of the Sports Business Journal released a list of the 10 most viewed telecasts for 2021. The NFL made that list nine times and the Chiefs were part of that list four times.
The Kansas City Chiefs are the most watched team in all of sports, according to a new list from the Sports Business Journal.
Super Bowl 55 against the Buccaneers came in at first place with more than 91 million viewers. The Chiefs AFC Championship win over the Bills was the third most at almost 42 million viewers. The Chiefs-Browns AFC Divisional playoff game was the sixth highest-rated game with a little over 34 million views. Rounding out the top 10 was this season’s Chiefs-Cowboys regular-season game. The Chiefs-Cowboys match is the only regular-season and non-primetime game that made the top 10 list.
The Buccaneers made the list three times with the Packers, Saints, Cowboys, and Browns each making the list twice and the Raiders and Bills made the list just once.
There is no question that the NFL is the television ratings king. But generally speaking, the Chiefs are hardly ever considered one of the most-watched teams historically. Obviously, winning and making it to the Super Bowl two seasons in a row (almost three) can help since the Super Bowl and the rest of the playoffs are usually the most-watched games of the year.
But Kansas City’s game against the Cowboys was a non-primetime regular-season game. The popularity of the Cowboys certainly helps. However, the Chiefs have a hand in that as well.
The Chiefs have a superstar quarterback in Patrick Mahomes, who is featured in a plethora of commercials. The Chiefs also have a superstar at tight end in Travis Kelce, who once had his own dating show even before his first 1,000-yard season. In addition to having the most marketable quarterback and tight end, the Chiefs have a popular and dynamic receiver in Tyreek Hill as well as a couple of fan favorites on defense, such as Tyrann Mathieu and Chris Jones.
Chiefs fans can claim that their team is the most-viewed team in the NFL and sports. It will be interesting to see if the Chiefs can repeat as the most-watched team in sports in 2022.