KC Chiefs will be this decade’s NFL version of ‘The Last Dance’

Confidence is key

Circumstances and cast aren’t very entertaining without flamboyant personalities to go along with them. What made the Bulls the kings of hype in the 1990s, and arguably their greatest similarity to the Chiefs moving forward, is the unparalleled swagger the individual players on the team possessed.

There were the obvious signs, like the fact that Michael Jordan was absolutely everywhere. There wasn’t a product or service that he endorsed that his die hard fan base didn’t want to purchase. He was the personification of cool, a marketers dream, and that swagger seemed to emanate not only throughout his teammates but across the entire region. Michael Jordan was a country boy from North Carolina and his success and mystique made everyone feel like they could achieve greatness.

Then there was the theme song, Sirius by the Alan Parsons Project. Honestly, there are few inanimate aspects of anything I’ve ever encountered that raise my blood pressure like this song. It was the walkout song for my wedding party five years ago. Like Jordan himself, it’s the definition of cool and is an integral pillar of the ethos that is the 1990s Bulls dynasty.

Like the Bulls, the Kansas City Chiefs seem to have endless amounts of swagger. Like Michael Jordan, Patrick Mahomes is a marketer’s dream. He’s a likeable, mild mannered man off the gridiron, but a firey and successful competitor on it.

Travis Kelce is one of the biggest personalities in the NFL. When asked who would be in a boy band if the Chiefs had one, Mahomes replied Kelce would be the lead singer. Name a starting player on the roster, and there’s likely a number of stories about how this player brims with confidence for both himself and his team.

Finally, while the Kansas City Chiefs don’t necessarily have a theme song they have the “Tomahawk Chop.” This is one of the more iconic fan interactions of any team in any sport. It’s been a staple for decades, and like the Bulls theme song, it’s an iconic strand of the growing tapestry of this team’s tale going into the 2020s.