Chiefs Ranked As 21st Best NFL Fan Base
Jerry Lai-USA TODAY Sports
We all know the Kansas City Chiefs have some of the best, most loyal fans in the NFL but a recent study by two students from Emory University’s Sports Marketing Analytics program would disagree.
The students just released an in-depth study in which they think they have cracked the code on which NFL teams have the best fan bases.
And KC came in at #21.
Here is the list:
1. Dallas Cowboys
2. New England Patriots
3. New York Jets
4. New Orleans Saints
5. New York Giants
6. Indianapolis Colts
7. Chicago Bears
8. Baltimore Ravens
9. Pittsburgh Steelers
10. Tennessee Titans
11. San Diego Chargers
12. Denver Broncos
13. Washington Redskins
14. Green Bay Packers
15. Carolina Panthers
16. Houston Texans
17. Philadelphia Eagles
18. Minnesota Vikings
19. Cincinnati Bengals
20. Cleveland Browns
21. Kansas City Chiefs
22. St. Louis Rams
23. Seattle Seahawks
24. Buffalo Bills
25. Miami Dolphins
26. San Francisco 49ers
27. Jacksonville Jaguars
28. Detroit Lions
29. Tampa Bay Buccaneers
30. Arizona Cardinals
31. Atlanta Falcons
32. Oakland Raiders
Here is a brief explanation:
"In our series of fan base analyses across leagues, we adjust for these complicating factors using a revenue premium model of fan equity. The key idea is that we look at team box office revenues relative to team on-field success, market population, stadium capacity, median income and other factors. The first step in our procedure involves the creation of a statistical model that predicts box office revenue as a function of the aforementioned variables. We then compare actual revenues to the revenues predicted by the model. Teams with relatively stronger fan support will have revenues that exceed the predicted values, and teams that under perform have relatively less supportive fan bases. We provide more details on the method here and here."
I am not even sure why they keep doing these studies. I think most NFL fans are pretty terrific. Some teams have more fans than others but there are all kinds of factors that effect that.
What do you think, Addicts? Is tis study bogus?