Chiefs Identity Crisis

by Chiefs

The 2010 Kansas City Chiefs were a developing team struggling to form an identity.  They were able to muster ten wins, and an AFC West title, but it became quite apparent at the end that they were not yet who they are going to be in the coming years.  The question then is, “Just who are they going to be?”

This past season was a grab bag of offense and defense either saving or losing games.  The defense made a goal line stand to secure a win against the Philip Rivers led Chargers, but blew a fourth quarter lead against the Texans.  The offense came out blazing in games against San Francisco, Seattle, and Tennessee, but fell flat in the second San Diego game, the Raiders games, and the playoff loss to Baltimore.  There have been moments of defensive brilliance, offensive drives that unfolded like poetry, and utter disappointment from both sides.  Truly signs of a developing team struggling to forge an identity for themselves in a league laden with strong personalities.

Team identity goes beyond just how a certain person or group performs on the field.  A team with an identity to outsiders and players coming into their system has an almost mythical quality.  At times a team with a strong identity can seem superhuman, all knowing, and even magical.  The will and attitude this personality creates within an organization elevates otherwise pedestrian athletes and coaches to a level that truly is greater than its components.  The Steelers and Ravens identities are woven into a tradition of strong defense.  The Colts and Saints conversely are sewn into a fabric of pure offensive power.  These teams know who and what they are, and for better or worse stick to their guns year in and year out.

So that brings us back to the question, “Just who are the Chiefs going to be?”  This is an interesting question because right now the Chiefs destiny stands on the edge of a blade (I know, nice LOTR reference right?), and they are a couple of key acquisitions away on both sides of the ball from attaining a strong team personality.  Will they acquire a high profile receiver and become a true offensive powerhouse, or will they get another pass rusher and crucify opposing quarterbacks?  I’m sure a lot of you are asking, “Why not do both?”

My answer to that after the jump…

In my first article that I wrote as a submission to become a writer for this site that was never actually posted, I said that the Chiefs needed to go the “Full Monty,” meaning that they needed to put together all components of their team so we were not stuck with the teams of the ‘90s that could shut down everyone but not score, or the teams of the early 2000’s that could score 100 points a game but allow 101.  I still believe that this argument stands, we do need to put together both sides of our team and to ignore one side in benefit to the other is setting the team up for failure.  I still do not believe that this will have any bearing on the identity of the team though.  After all, Pittsburgh has Ben Roethlisberger to compliment their defense, and Indianapolis has Dwight Freeney to keep Peyton Manning on the field.

Looking at the teams that played this past week it may seem quite obvious what type of team we as fans should ask for.  All of the teams that played in the AFC and NFC Championships are teams that start with amazing defense and compliment the disruption of the other teams scoring opportunities with key offensive weapons.  However, I am not entirely sure that is what we will get.  HC Todd Haley is an offensive minded coach and I don’t think anything can change that.  He has his identity, and we should expect that identity to permeate the team.  Also, building a top five caliber offense should be a shorter road with the positions we already have filled.  We have the best running back in the game (and possibly the history of the league if he keeps his current pace), a great receiver in Dwayne Bowe (that’s right I think he’s proven himself to be a great player), a better replacement for Gonzalez than I ever thought we would have in Tony Moeaki, and most importantly a quarterback in Matt Cassel that despite a late season collapse is showing promise and will be appearing in the Pro Bowl thanks to Tom Brady’s pride foot being injured.  These players all benefit from an improved line that is spotty at times, but overall can provide enough coverage for the QB and enough holes for the running backs.

Look for the Chiefs in the next year, or possibly two to follow the road map laid out by Dick Vermeil, but to complete what he could not.  A top level offense coupled with a mid to upper level defense will create a team that can compete for NFL titles on a yearly basis.  Plus, it is a lot more fun for me to watch KC score 30 points a game than watch them tough out wins 13-10.  I still am in the camp that wants to trade a draft pick or two to bring Larry Fitzgerald over from the Cardinals.  Imagine how dynamic our team could be with Bowe, Fitz, Moeaki, and Charles when led by Cassel…

What do you think Addicts?  What type of identity do you want to return to KC?

Editor’s Note:

We’ve started selecting artwork submissions from our readers for our feature columns. Those that are still working on submissions should get them in as soon as possible to [email protected] We are still looking for submissions for Patrick’s Pot of Gold, Big Matt’s Chiefs Chat, Chief Concerns and Arrowhead Adventures. If you have designs for Merlin’s Magic, Adam’s Audibles, Armchair Addict or Quick Slant please submit them immediately as we have submissions for those and are going to move forward with them unless we get more to consider.

Nick’s Blitz artwork was designed by our friend Tyler Dingman. Tyler will soon be added to the staff page as an artwork designer. Great work Tony and thanks so much!

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TM....I enjoyed reading your post but I must disagree....this team can and is being built thru the draft. Just to touch on what you posted about Scotty Ps previous 2 drafts....how many of those players were team captains on their college squads? The picks have been of high character and let's recognize the fact that these kids believe and play hard. Depth has been something the Chiefs have been way short on in many of the woeful years. Its true aside from EB or DMC, there hasn't been those "sexy" draft picks, but the jury is still out on some of these guys. Such as T. Jack, who is still developing and where its true he's no Richard Seymour, time will only tell if hes gonna be the guy. Rome wasn't built in a day but our rush D is considerably better. McGee is gone and Im sure whatever we plucked from the Bucs will be better...let's hope. where we missed late on O'Connell we struck gold with Moeaki, Mr. Irrelevant has been relevant...not Elam or Vinitari...but better than Lin Elliot...OMG I said his name...Sheffield was injured...shit happens...DMC has shown he can be a valuable commodity...Berry is a beast...Arenas has been brilliant in the nickel and runs hard during returns...and I agree Asamoah has great potential. Some of the others have added great support on special teams and whereas they are not making the sexy plays...we are better as a unit with them. Leadership is a key component of any championship team, and the Chiefs are chock full of it. This team learned how to win this year...tasted a glory that has been lacking for so long. Leadership, confidence, teamwork and desire = Championships. Drafting is not a science...its an art form and the Chiefs are 1-2 solid drafts into the core from being a top tier contender year in and year out. Build within is the philosophy. Sprinkle in some key free agents and this team is a winner....oh wait...we already are.

Right on Nick!! Agree with you on the offense 100% and have slightly higher expectations for our D. I think 2 players on each side of the ball and there won't be a team looking forward to playing us - even in their house. Give me Fitz for sure or Sidney Rice would be good if we have to wait until 2012 for Fitz and either an bigger, faster OL (?? open for suggestions)or how about this let's get a very BIG & versital FB like McClain/Tolbert. You can say the following about them both but I like McClain better - they are bruising pounders between the tackles who can catch the ball too while making sure Charles stays healthy. On D give me an OLB like Miller/Ayers or Woodley (a fan can dream can't he?) to make QB's fear us from both sides. P.S. So let's get Hali signed now!! #2 NT - I like the Perv but more in a rotation with(while I'm dreaming go ahead & add Ngata) or Mebane from SEA or draft Taylor from Baylor to squash any QB's hope for a run game to bail him out from the beating he is taking when he tries to throw to WR's blanketed by the best D backfield in the NFL in 2011. I LOVE the direction of our team & the franchise! Just made my down payment for 2011 season tickets - GO CHIEFS!!

Our identity is there, We have a strong offense that can score points and we have a strong defense to shut down an offense when it counts. Bend but don't break! We showed great upside on offense and defense and we don't need a new identity or are looking for one. What we are looking for is players to compliment what we have already established. The foundation has already been set we are putting together the final pieces to solidify our EXPLOSIVE OFFENSE AND STOUT DEFENSE. We need a NT, Pass Rusher, maybe two and Offense we need a WR maybe 2, RB taller, bigger! and few OL. Two years and we have to be SuperBowl Contenders, Our team showed too much upside! GO CHIEFS!

Got to like your enthusiasm but in Pioli's two drafts we added 1 backup DE, 1 backup TE (third string), 1 WR who has been cut twice, 1 K, 2 starting Ss, 2 returners (utility back and CB),1 starting TE, 1 OL with potential and so on. You expect your whole paragraph in the next two drafts?? I do not think with good drafts that is possible. Maybe with free agents but Pioli is not big into that. Most teams no matter how good have missing parts and the coaching has to cover during the season (why OC is a concern to me).

And in Piolio's two drafts we took a team that had done practically nothing in the past decade to becoming champions of the AFC West, whether you belive it or not, they are taking us in the right direction. We are what nobody expected us to be, contenders, while not good ones in the playoffs, we showed the want and the talent to get there. All built around an atmosphere of champions, built to be a champion, all it took was a vision, and I see it. We are a young two year old team, whether they player has been in the league 1 year or 10 years, they are all still on a two year old team. Imagine what is going to happen when we stand up from our crawl and begin to walk for the first time, we will be running soon and while we might stumble along the way, its only a part of the growing process and I for one do believe we are a couple of years from running with the big boys of the Nation Football League! I believe in what ive seen, RESULTS! CHIEFS WILL!

I thought the inconsistency of the Chiefs this year was to be expected from such a young team with new coaching/systems etc. They actually played a lot better than we all had hoped before the season started. The thing that stuck out the most to me was the toughness that this team was developing. I think Haley wants the kind of toughness that you see in the Steelers. That's certainly an identity I would love to see. I agree with Jeremy, all we need is a couple more players on both sides of the ball. It's up to Pioli now. he's had one good and one bad draft. I hope he lives up to his reputation this year and has another good draft. Plus I really want Fitzgerald on this team too. Just don't give away too much for him, (between Hunt and Pioli I don't think that would ever happen). We're headed in the right direction. I'm looking forward to next year and a much improved Chiefs team...again.

Have no idea who the Chiefs "are". ESPN called them a "trick or treat" team and probably correct. That is not a good thing. This off season will show some light on what Hunt/Pioli/Haley plan and how to get there. They draft either good or bad, no reason to it (from the outside). Free agents good (Smith), average (Lilja), or bad (every WR off the street, then start them). Cannot keep an OC, do not really know why but it is what it is. A young HC with 10 wins who comes across as brat one week and genius the next. The 10 win season and the OL is zip left in the tank for the end of the season (might be ability because fans already calling for OL by name to save the group). The Chiefs have no identity and I fear Hunt/Pioli/Haley have no idea of what it is but we have a "plan". Will that be enough to save this rebuild, do not know, trick or treat.

I actually love the identity we have now. We just need to execute better. We run a lot but it does not seem that way (A la Herm). We build through the draft and take character guys. I love the diretion the team is going. This is the Defense and Offense I want. We just need a few more players to execute it properly. Vermiel's Offense was awesome, but was it that way, becuase it had to be (meaning our Defense was so terrible the only way we could win was to light it up)?

I agree, but I still don't think they have that identity and edge that makes teams them. Really all they have to do is stuff the run and our offense struggles. We saw this multiple times this year. We need one or two more really good offensive weapons to become a team that everyone looks at and identifies with as an offensive force to be reckoned with IMO. Also agreed that we HAD to score that many points under Vermiel. That defense was laughable. Wonder what Eric Warfield is doin now...

TM....I enjoyed reading your post but I must disagree....this team can and is being built thru the draft. Just to touch on what you posted about Scotty Ps previous 2 drafts....how many of those players were team captains on their college squads? The picks have been of high character and let's recognize the fact that these kids believe and play hard. Depth has been something the Chiefs have been way short on in many of the woeful years.
Its true aside from EB or DMC, there hasn't been those "sexy" draft picks, but the jury is still out on some of these guys. Such as T. Jack, who is still developing and where its true he's no Richard Seymour, time will only tell if hes gonna be the guy. Rome wasn't built in a day but our rush D is considerably better. McGee is gone and Im sure whatever we plucked from the Bucs will be better...let's hope. where we missed late on O'Connell we struck gold with Moeaki, Mr. Irrelevant has been relevant...not Elam or Vinitari...but better than Lin Elliot...OMG I said his name...Sheffield was injured...shit happens...DMC has shown he can be a valuable commodity...Berry is a beast...Arenas has been brilliant in the nickel and runs hard during returns...and I agree Asamoah has great potential. Some of the others have added great support on special teams and whereas they are not making the sexy plays...we are better as a unit with them. Leadership is a key component of any championship team, and the Chiefs are chock full of it. This team learned how to win this year...tasted a glory that has been lacking for so long. Leadership, confidence, teamwork and desire = Championships.
Drafting is not a science...its an art form and the Chiefs are 1-2 solid drafts into the core from being a top tier contender year in and year out. Build within is the philosophy. Sprinkle in some key free agents and this team is a winner....oh wait...we already are.

Right on Nick!! Agree with you on the offense 100% and have slightly higher expectations for our D. I think 2 players on each side of the ball and there won't be a team looking forward to playing us - even in their house.

Give me Fitz for sure or Sidney Rice would be good if we have to wait until 2012 for Fitz and either an bigger, faster OL (?? open for suggestions)or how about this let's get a very BIG & versital FB like McClain/Tolbert. You can say the following about them both but I like McClain better - they are bruising pounders between the tackles who can catch the ball too while making sure Charles stays healthy.

On D give me an OLB like Miller/Ayers or Woodley (a fan can dream can't he?) to make QB's fear us from both sides. P.S. So let's get Hali signed now!! #2 NT - I like the Perv but more in a rotation with(while I'm dreaming go ahead & add Ngata) or Mebane from SEA or draft Taylor from Baylor to squash any QB's hope for a run game to bail him out from the beating he is taking when he tries to throw to WR's blanketed by the best D backfield in the NFL in 2011.

I LOVE the direction of our team & the franchise! Just made my down payment for 2011 season tickets - GO CHIEFS!!

Our identity is there, We have a strong offense that can score points and we have a strong defense to shut down an offense when it counts. Bend but don't break! We showed great upside on offense and defense and we don't need a new identity or are looking for one. What we are looking for is players to compliment what we have already established. The foundation has already been set we are putting together the final pieces to solidify our EXPLOSIVE OFFENSE AND STOUT DEFENSE.

We need a NT, Pass Rusher, maybe two and Offense we need a WR maybe 2, RB taller, bigger! and few OL. Two years and we have to be SuperBowl Contenders, Our team showed too much upside!

GO CHIEFS!

Got to like your enthusiasm but in Pioli's two drafts we added 1 backup DE, 1 backup TE (third string), 1 WR who has been cut twice, 1 K, 2 starting Ss, 2 returners (utility back and CB),1 starting TE, 1 OL with potential and so on. You expect your whole paragraph in the next two drafts?? I do not think with good drafts that is possible. Maybe with free agents but Pioli is not big into that. Most teams no matter how good have missing parts and the coaching has to cover during the season (why OC is a concern to me).

And in Piolio's two drafts we took a team that had done practically nothing in the past decade to becoming champions of the AFC West, whether you belive it or not, they are taking us in the right direction. We are what nobody expected us to be, contenders, while not good ones in the playoffs, we showed the want and the talent to get there. All built around an atmosphere of champions, built to be a champion, all it took was a vision, and I see it. We are a young two year old team, whether they player has been in the league 1 year or 10 years, they are all still on a two year old team. Imagine what is going to happen when we stand up from our crawl and begin to walk for the first time, we will be running soon and while we might stumble along the way, its only a part of the growing process and I for one do believe we are a couple of years from running with the big boys of the Nation Football League!

I believe in what ive seen, RESULTS!

CHIEFS WILL!

I thought the inconsistency of the Chiefs this year was to be expected from such a young team with new coaching/systems etc. They actually played a lot better than we all had hoped before the season started. The thing that stuck out the most to me was the toughness that this team was developing. I think Haley wants the kind of toughness that you see in the Steelers. That's certainly an identity I would love to see. I agree with Jeremy, all we need is a couple more players on both sides of the ball.

It's up to Pioli now. he's had one good and one bad draft. I hope he lives up to his reputation this year and has another good draft. Plus I really want Fitzgerald on this team too. Just don't give away too much for him, (between Hunt and Pioli I don't think that would ever happen).

We're headed in the right direction. I'm looking forward to next year and a much improved Chiefs team...again.

Have no idea who the Chiefs "are". ESPN called them a "trick or treat" team and probably correct. That is not a good thing. This off season will show some light on what Hunt/Pioli/Haley plan and how to get there.

They draft either good or bad, no reason to it (from the outside). Free agents good (Smith), average (Lilja), or bad (every WR off the street, then start them). Cannot keep an OC, do not really know why but it is what it is. A young HC with 10 wins who comes across as brat one week and genius the next. The 10 win season and the OL is zip left in the tank for the end of the season (might be ability because fans already calling for OL by name to save the group).

The Chiefs have no identity and I fear Hunt/Pioli/Haley have no idea of what it is but we have a "plan". Will that be enough to save this rebuild, do not know, trick or treat.

I actually love the identity we have now. We just need to execute better. We run a lot but it does not seem that way (A la Herm). We build through the draft and take character guys.

I love the diretion the team is going. This is the Defense and Offense I want. We just need a few more players to execute it properly.

Vermiel's Offense was awesome, but was it that way, becuase it had to be (meaning our Defense was so terrible the only way we could win was to light it up)?

I agree, but I still don't think they have that identity and edge that makes teams them. Really all they have to do is stuff the run and our offense struggles. We saw this multiple times this year. We need one or two more really good offensive weapons to become a team that everyone looks at and identifies with as an offensive force to be reckoned with IMO.

Also agreed that we HAD to score that many points under Vermiel. That defense was laughable. Wonder what Eric Warfield is doin now...